Matt Cutts, head of Google's Web Spam Team Welcomes HTTPS URLs Now

An eighteen month ago, the head of web spam, Google Matt Cutts of Google released a video name Can shifting to HTTPS harm ranking? 

In that video he explicates that technically shifting from http to https for your URLs should theoretically be fine but not several websites have don’t it. So if you program on making theshift to HTTPS, then make sure to try it tardily on littler websites. 

Google the head of Web Spam, Matt Cutts addressed the question once again on Hacker News in reply to Facebook shifting to HTTPS by default.

Now he is more for sites going HTTPS with less of a concern about how Google may index and ran the website. 

Matt Cutt said, “at this dot I’d say feel free to go HTTPS.” 

He does offer some caution telling: 

As always, I'd test it out first, ideally with a lower-traffic domain name. But if you like the results you get, you should be able to use our existing tools like 301s and rel=canonical to help Google discover that the site has gone HTTPS.

Here is the video from eighteen months:

Leading Five SEO Blunders According To Matt Cutts

In a freshly released Webmaster video , Matt Cutts , Google lead of search spam , outlined off the top 5 SEO errors webmasters make.

Matt said these are generally not the most horrible errors , but alternatively , the most frequent mistakes. 

(1) Without having a site or even having a site that is not crawlable is the gravest blunder he sees.
(2) Not containing the correct words on the web page.The instance Matt gave is : don’t just write , “Mt . Everest Height” but write , “How high is Mt . Everest ?” due to the fact that is how people search. 
(3) Don’t manage building back links , look at compelling content and promoting . 
(4) Don’t overlook to think about the title and description of your vital web pages . 
(5) Not utilizing webmaster resources and researching how Google operates and just what SEO is all about .


As a result , those are Matt’s leading five SEO blunders .

Matt Cutt Explains Why Your New Pages Number One Ranking May Drop

Google’s chief of search spam , Matt Cutts published a video detailing why it is certainly notstrange to see a brand new page rank perfectly in Google early on , and then , that position reduces after a while.

Matt clarifies that occasionally , Google has a difficult time determining the authentic star source of the latest piece of content . But after some time , i .e . , days , weeks , months , Google is better able to discover the most relevant outcome for a search due to indexing more indicators ultimately . Hence , over time , the search results may reduce to a particular state ; but at the beginning , new pages may rank top and lose their rankings over time.

Particular queries that deserve freshness , that is where QDF – Query Deserves Freshness derives from . New queries choose more evergreen , more settled content , Matt describes.

WordPress or Blogger: Which is Effective?

It is a community of bloggers using WordPress, Blogspot and other blogging platform. Here is the most discussing on which platform is good for blogging either it’s WordPress or Blogger, no one know correctly. As all of you know that few bloggers like BlogSpot because of less tech hassles and remaining bloggers like WordPress due to its features. When somebody ask me about blogging platform, which platform I should begin with, here is my answer. 

My suggestion is always goes to WordPress.com for a while, and once you get habituated with blogging, you should select a new blog on self-hosted WordPress platform. If anyone wants to use blogger.com then use it, as your Launchpad platform, but kindly don’t use rest of life. 

I could say that, because I started my blogging life with BlogSpot, and afterward shifted to WordPress.org. It was a hell lot of learning experience back then, but these days learning WordPress is quite simple through the help of videos. Anyways, in this article I will discuss a quick assessment of WordPress vs BlogSpot, and would likely explain under what condition which platform you should choose.

WordPress Vs. Blogger: Which Blogging platform to prefer?

Why and why not Blogger:

Blogger or BlogSpot platform is very handy, whenever you just like to start a blog to share your thoughts. When you are not blogging for money, or you require a platform which doesn’t really need technical know-how, BlogSpot is really good. There are lots of restrictions of BlogSpot in terms of functionalists, SEO benefit, but overall if you just need a platform to start a blog with almost ZERO cost, BlogSpot is the right choice. 

At the same time, if you are blogging for money, publicity or for personalization yourself, BlogSpot is not the good choice. Reason being, you have limited control on appearance in search engines, and in due time, you are limited with adding new characteristics. I have read it often times, that Blogger is Google product, and it gives more SEO advantages, and it’s a pure rumour. It doesn’t matter if you utilize WordPress, Blogger, Drupal or any other platform; SEO is decided by how you configure your complete site for search engines. In Blogger platform, we have minimal control, and despite of the fact, they applied new SEO features, BlogSpot still is deficient in in SEO optimization. 

Conclusion, Blogger service is better than WordPress, when you will be creating a blog, for your passion, and you are fine with the minimal functions offered by Blogger platform. 

WordPress will let you do whatever you wanted, but at the same time you need to manageyour own blog. You need to deploy WordPress on your server, and maintain your blog. It may sound technical, but with such an amazing support from WordPress community, you can always learn everything in no-time. Getting began with WordPress may require some effort, in terms of watching videos, learning how to add a plugin, getting use to dashboard, but is isn’t the same thing we learned on Blogger? 

If you are starting with blogging with mind-set to allow it to become well known, make money from it, you should always go with self-hosted WordPress blog. If you are a periodic writer, or a hobby-blogger, BlogSpot is the best pick for you. 

The following is a convenient chart from HowJoyful, explaining feature difference betweenBlogSpot vs. WordPress.com vs. Self-hosted WordPress blog:

Matt Cutts on Blogger or WordPress for SEO

Matt Cutts is not merely Google Engineer, but he is also the head of Google Web spam team. He is one of those guys, who educate normal users like you and me, about what Google expect from a Website, and how search engine operates. In the past, I have shared numerous webmaster videos from Matt, and it always assisted me to learn something totally new. In recent video, a user asked him “Which is a better choice in terms of SEO: WordPress or Blogger“, and Matt responded his query, with the following video:

Matt Cutts, usually uses WordPress medium for his own blog, and he pointed out that Blogger is good for new users, and very simple to start out, and for casual blogging it’s fantastic. WordPress gives you more power, and you can customize it according to your need. 

Considering SEO convenience between Blogger or WordPress, both of them are nearly the same with default installation. WordPress default installation is not SEO friendly, but you can always make your WordPress blog SEO friendly, through the help of plugins available everywhere.

Judgment 

Blogger platform is excellent when you are looking for a simple blog, and WordPress platform is amazing, when you are opting for professional blogging, creating a business blog, or planning to earn from your blog. 

Link Versus Social Signals

Links Still More EngagingThan Social Signals

Matt Cutt, The head of Search Spam, was interviewed at SMX Advanced by Danny Sullivan (editor-in-chief of Search Engine Land). In latest conversion Matt Cutt and Danny Sullivan were talking about link versus social signals. Danny Sullivan opinion on that Matt Cutts said links are sill, for the hidden future, going to be a more immensely signal for search rankings than social signals. Cutts didn’t say that in 10 years that may vary but right now, Indeed link are more crucial.


Here is the Video:

Links versus social signals is one of those debates in the SEO world that is screwing up.

If someone logged in Google+ then Search ranking show different result while in terms of a core ranking signal for users who are not logged in? Well, Matt Cutts would better know.